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This Privacy Policy explains how Saffron & Sage ("we", "our", or "us") collects, uses, shares, and protects information when you visit our website at (the "Site"). By using our Site, you agree to the practices described in this policy. If you do not agree, please discontinue use of the Site.

1. Information We Collect

1.1 Information You Provide Directly

We collect information you voluntarily provide, including your name, email address, and the content of messages sent through our contact form. You are not required to provide this information to browse our Site.

1.2 Automatically Collected Information

When you visit our Site, we and our third-party partners automatically collect certain technical information, including:

• Your IP address and approximate geographic location
• Browser type, version, and operating system
• Pages visited, time spent on each page, and navigation paths
• Referring URLs (the page you came from)
• Device type (desktop, mobile, tablet)
• Timestamps and session data

1.3 Cookies and Tracking Technologies

We use cookies, pixel tags, web beacons, and similar technologies to operate and improve our Site, and to enable personalised advertising. These include:

• Essential cookies: Required for the Site to function correctly.
• Analytics cookies: Used to understand how visitors use the Site (e.g., Google Analytics).
• Advertising cookies: Used by us and our advertising partners to show you relevant advertisements based on your interests.

You may manage your cookie preferences through your browser settings or through our cookie consent tool. Please note that disabling certain cookies may affect the functionality of the Site.

2. Google Advertising & Third-Party Ad Partners

We use Google AdSense to display advertisements on our Site. Google and its partners use cookies (including the DoubleClick cookie) and device identifiers to:

• Serve personalised ads based on your prior visits to our Site and other websites across the internet
• Measure the performance and effectiveness of advertising campaigns
• Limit the number of times you see the same advertisement
• Understand aggregate user behaviour to improve ad targeting

Google's use of advertising cookies enables it and its partners to serve ads based on your visit to our Site and/or other sites on the internet. You may opt out of personalised advertising by visiting Google Ads Settings or by visiting aboutads.info.

We comply with the Google EU User Consent Policy. For users in the European Economic Area (EEA) and the United Kingdom, we obtain appropriate consent before placing non-essential cookies or enabling personalised advertising, in accordance with the ePrivacy Directive and GDPR.

For more information on how Google collects and uses data from sites that use Google services, please visit: How Google uses data when you use our partners' sites or apps.

3. How We Use Your Information

We use the information we collect to:

• Operate, maintain, and improve our Site and its content
• Respond to your enquiries and messages
• Send you newsletters or updates if you have opted in
• Analyse usage trends and measure the effectiveness of content
• Display personalised and contextual advertising through Google AdSense and similar platforms
• Detect, prevent, and address technical issues or abuse
• Comply with legal obligations

4. How We Share Your Information

We do not sell your personal data to third parties. We may share information with:

• Google LLC — for advertising, analytics, and platform services (see Section 2)
• Service providers — trusted vendors who help us operate the Site (e.g., hosting, email delivery), bound by confidentiality obligations
• Legal authorities — where required by applicable law, court order, or to protect the rights and safety of our users
• Business transfers — in connection with a merger, acquisition, or sale of assets, where your information may be transferred as a business asset

5. Data Retention

We retain personal information for as long as necessary to fulfil the purposes described in this policy, or as required by law. Contact form data is retained for up to 12 months. You may request deletion at any time (see Section 7).

6. Children's Privacy

Our Site is not directed at children under the age of 13 (or 16 in the EEA). We do not knowingly collect personal data from children. If you believe we have inadvertently collected data from a minor, please contact us immediately.

In accordance with Google's Families Policy, we do not knowingly direct interest-based advertising at users under the age of 18.

7. Your Rights & Choices

Depending on your location, you may have the following rights regarding your personal data:

• Access: Request a copy of the personal data we hold about you.
• Correction: Request correction of inaccurate data.
• Deletion: Request that we delete your personal data ("right to be forgotten").
• Objection / Restriction: Object to or restrict certain processing activities.
• Data Portability: Request your data in a machine-readable format.
• Withdraw Consent: Withdraw consent to personalised advertising at any time via Google's Ads Settings or your browser's cookie controls.

To exercise any of these rights, please contact us at privacy@. We will respond within 30 days.

8. Security

We implement industry-standard security measures including HTTPS encryption, access controls, and regular security reviews. However, no method of internet transmission is 100% secure, and we cannot guarantee absolute security.

9. Third-Party Links

Our Site may contain links to third-party websites. We are not responsible for the privacy practices of those sites and encourage you to review their policies independently.

10. International Transfers

Your data may be transferred to and processed in countries other than your own, including the United States, where data protection laws may differ. Where required, we rely on appropriate safeguards (such as Standard Contractual Clauses) for such transfers.

11. Changes to This Policy

We may update this Privacy Policy from time to time. We will notify you of material changes by updating the "Last Updated" date below. Continued use of the Site following changes constitutes acceptance of the updated policy.

12. Contact Us

For privacy-related enquiries, please contact our Privacy Team at:
📧 privacy@
📍 Saffron & Sage,

Last Updated: 1 June 2025

These Terms and Conditions ("Terms") govern your use of the Saffron & Sage website (). By accessing or using our Site, you agree to be bound by these Terms. If you do not agree, you must not use our Site.

1. Acceptance of Terms

By accessing and using this Site, you confirm that you are at least 13 years of age (or 16 if you are located in the EEA), that you have the legal capacity to enter into a binding agreement, and that you will comply with these Terms and all applicable laws and regulations.

2. Use of the Site

You agree to use the Site only for lawful purposes. You must not:

• Use the Site in any way that violates applicable local, national, or international law
• Transmit unsolicited advertising, spam, or promotional material
• Attempt to gain unauthorised access to any part of the Site or its infrastructure
• Engage in scraping, crawling, or automated data collection without our written permission
• Post or transmit any content that is defamatory, obscene, or harmful to others
• Use the Site to harass, abuse, or harm other users

3. Intellectual Property

All content on this Site — including text, recipes, photographs, graphics, logos, and code — is the property of Saffron & Sage or its licensors and is protected by applicable copyright, trademark, and intellectual property laws.

You may print or download content from the Site for personal, non-commercial use only. You may not reproduce, distribute, modify, create derivative works from, publicly display, or commercially exploit any content without our prior written consent.

4. Advertising & Google AdSense

4.1 Third-Party Advertisements

Our Site displays advertisements served by Google AdSense and other third-party advertising networks. We do not endorse, warrant, or assume responsibility for the products, services, or content of third-party advertisers.

4.2 Compliance with Google AdSense Policies

We comply with Google AdSense Programme Policies. Accordingly:

• We do not click on, encourage clicks on, or artificially inflate impressions of ads displayed on our Site
• We do not use deceptive implementation techniques to mislead users into clicking on ads
• We do not place ads on pages with no substantial content or content that violates Google's policies
• We do not place ads in pop-ups, pop-unders, or software applications
• We do not modify, obscure, or interfere with ads served by Google
• Ads are clearly distinguishable from our editorial content

4.3 Personalised Advertising

Google and its advertising partners may use cookies and similar technologies to serve personalised advertisements based on your interests. You may opt out of personalised advertising through Google Ads Settings. Please see our Privacy Policy for further details.

4.4 Invalid Clicks & Impressions

You agree not to click on advertisements displayed on this Site more than once out of genuine interest, and not to use any software, bot, or automated means to generate artificial ad traffic. Such activity violates Google AdSense Terms of Service and may result in legal action.

5. User-Generated Content

If you submit comments, recipe photos, reviews, or other content to our Site, you grant Saffron & Sage a worldwide, non-exclusive, royalty-free licence to use, display, and distribute that content in connection with our services. You confirm that you have the right to share such content and that it does not infringe any third-party rights.

We reserve the right to remove any user-generated content that violates these Terms or our community guidelines without notice.

6. Disclaimer of Warranties

The Site and all content are provided on an "as is" and "as available" basis without any warranties of any kind, express or implied. We make no representations that the Site will be uninterrupted, error-free, or free of harmful components. Recipe outcomes may vary depending on your equipment, ingredients, and technique.

Food Safety Notice: Recipes on this Site are intended for general informational purposes. Always follow proper food safety guidelines. We are not responsible for illness or injury resulting from the preparation or consumption of recipes shared on this Site.

7. Limitation of Liability

To the fullest extent permitted by law, Saffron & Sage shall not be liable for any indirect, incidental, special, consequential, or punitive damages arising from your use of, or inability to use, the Site or its content — including any reliance on third-party advertisements.

8. Affiliate Links

Some links on this Site may be affiliate links. This means we may earn a small commission if you click through and make a purchase, at no additional cost to you. We only recommend products we genuinely use and believe in. All affiliate relationships are disclosed in accordance with applicable guidelines.

9. External Links

Our Site may link to third-party websites for your convenience. These links do not constitute endorsement, and we accept no responsibility for the content or practices of those sites. Accessing external sites is at your own risk.

10. Termination

We reserve the right to terminate or restrict your access to the Site at any time, without notice, for conduct that we reasonably believe violates these Terms or is harmful to other users, us, or third parties.

11. Governing Law

These Terms are governed by the laws of India. Any disputes arising from your use of the Site shall be subject to the exclusive jurisdiction of the courts of .

12. Changes to These Terms

We may update these Terms at any time. Changes take effect when posted on this page. Your continued use of the Site after changes are posted constitutes your acceptance of the revised Terms.

13. Contact

For questions about these Terms, please contact us at:
📧 legal@
📍 Saffron & Sage,

Last Updated: 1 June 2025